Will These Be the Biggest Social Media Trends of 2020? | Small Business Trends

Will These Be the Biggest Social Media Trends of 2020? | Small Business Trends

With ever-increasing popularity, a new survey and report from Adobe Spark looks to find out the social media trends that will shape how people work in 2020.

The researchers spoke to business owners, freelancers, marketers, designers, side-hustlers, students and influencers regarding their social media and content creation habits. The goal is to identify the trends around the content they are creating in video, how-to content, remixing and more. Not only that, but Adobe Spark also says these trends will shape what is created on social along with how and why it is created.

By identifying these trends, you can better communicate with your audience on your social media channels. For many small business owners who now use social media as part of their digital marketing mix, the report offers some valuable insights.

202 Social Media Trends Include:

  • Social Media is the New Branded Homepage
  • Engaging Video Content (Video has 48% more views than images)
  • Conversation not Broadcasting (how to convert your viewer)
  • Social Media and Marketing (3.1 billion people using social media next year)

Read the whole article at smallbiztrends.com

$10,000 Scholarships to be Awarded to Students Pursuing Music Industry Careers – NBC Los Angeles

$10,000 Scholarships to be Awarded to Students Pursuing Music Industry Careers – NBC Los Angeles

By City News Service  Published at 3:04 pm on January 13, 2020

The nomination period opened Monday for college students pursuing music industry careers to apply for $10,000 scholarships to be awarded by the House of Blues Music Forward Foundation, in partnership with Live Nation Entertainment and the Living Legacy Foundation.

A total of four scholarships will be awarded to college students who are in their junior or senior year, majoring in music business and/or related fields at an accredited college or university in the U.S.

Read more at nbclosangeles.com

The New Facebook update: How the all-new design looks and works | Pocket-lint

The New Facebook update: How the all-new design looks and works | Pocket-lint

In the history of Facebook, there have been four major redesigns. The latest one, FB5, otherwise known as The New Facebook, might be the most dramatic of them all. It’s a total shift in how Facebook looks and works on desktop and mobile.

INFO

  • What is the New Facebook?
  • When will The New Facebook arrive?
  • How does The New Facebook look and work?
  • Dark Mode
  • News Feed and Groups
  • Other features


Read the whole article at Pocket-lint.com

How Tunecore’s Entertainment Relations Team Is Literally Bringing The Music Industry Together |  Hypebot

How Tunecore’s Entertainment Relations Team Is Literally Bringing The Music Industry Together | Hypebot

TuneCore blog writer Patrick McGuire guest posts on HypeBot about how TuneCore is creating releationships for artist to bring music industry to them with special programs like LunchCore and an Entertainment Relations Team.

Read the whole article and more at hypebot.com and TuneCore

eMarketer Pinterest and Snapchat Q4 2019 User Forecasts – eMarketer Trends, Forecasts & Statistics

eMarketer Pinterest and Snapchat Q4 2019 User Forecasts – eMarketer Trends, Forecasts & Statistics

Pinterest surpassed Snapchat as the third-biggest social media platform in the US in 2019, and it will continue to stay ahead in the coming years, according to our latest social user estimates.

Pinterest’s users are more evenly represented across all age groups as a percentage of the general population, while Snapchat’s are much more skewed in the younger age groups.

Read the whole article at emarketer.com

U.S. Music Industry Hits Milestone in 2019 With Over 1 Trillion Streams | Pitchfork

U.S. Music Industry Hits Milestone in 2019 With Over 1 Trillion Streams | Pitchfork

Lil Nas X, Billie Eilish, Post Malone, and Ariana Grande were among the most popular streaming artists of the year

In 2019, U.S. listeners passed the trillion-stream mark for the first time, according to Nielsen’s annual year-end report on the music industry. There were 1.15 trillion audio and music video streams in 2019—up 29.3% from 887.4 billion streams in 2018. Read the full report via Billboard here.

Read the article at Pitchfork.com

Instagram Officially Begins Testing of DMs in Its Desktop Version | Social Media Today

Instagram Officially Begins Testing of DMs in Its Desktop Version | Social Media Today

 

 

 

 

Instagram has now confirmed that it will begin a small roll out of direct message access through the web-based version of its app.

For brands, the addition could have specific benefits for those looking to use Instagram Direct for customer service queries, enabling easier integration into your broader social media workflow.

Read the whole article at SocialMediaToday.com

Where the Music Business Is Going in 2020 | Rolling Stone

Where the Music Business Is Going in 2020 | Rolling Stone

Rolling Stone predicts:

  • Frenzy for data will be lucrative – for some
  • Artist-fan relationship will see drastic changes
  • Streaming will have to face the (fake) Music
  • Major labels will cash in on outside interest
  • Tech will flood the concert experience

Read the whole article at – RollingStone.com

How to Use Instagram Stories to Promote a Live Event : Social Media Examiner

How to Use Instagram Stories to Promote a Live Event : Social Media Examiner

Sharing highlight links opens up a world of possibilities for directing traffic from other sources to your Stories content. And with a little creativity, you can put together a highlight at a later date if you want something more cohesive.

Keeping a Tour Date Highlights helps fans find your dates and make sure you use the swipe up link directly to your tickets! Making it only a click away.

Learn more at  the source: SocialMediaExaminer.com

How to Use Facebook Premiere: What Marketers Need to Know

How to Use Facebook Premiere: What Marketers Need to Know

Have you started using Facebook Premiere? A Great tool to gather the “LIVE” traffic with a pre-recorded video! 

 

Read the whole article at SocialMediaExaminer.com


What Is Facebook Premiere?

Facebook Premiere is a feature that allows you to upload and schedule pre-recorded videos to broadcast live on your Facebook page. You can take advantage of all of the benefits you get with a Facebook Live video, but with a pre-recorded video instead.

After you schedule a premiere, a post is published immediately to your page. The post will include a Get Reminder button that viewers can click to receive a notification prior to the broadcast. Anyone who subscribes will receive a notification about 20 minutes before your premiere begins.

Facebook Premiere example, showing future premiere

Three minutes before the broadcast, they’ll get another notification that they can join the broadcast lobby, where they can like, share, and comment in real time before the video debuts. A clock that counts down to the broadcast also appears in the post.

How to Set Up and Schedule a Facebook Premiere for Your Page

When you schedule a premiere, it must be at least 10 minutes prior to the time of your broadcast. You can schedule airings up to 7 days in advance, and you can schedule more than one premiere for the same time. Facebook also allows you to swap one premiere video for another after you’ve scheduled it (up to 15 minutes before your broadcast), so it gives you some flexibility for last-minute changes.

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